Industry Updates


Industry Updates

Wool Impact's Impact Report 2025

Wool Impact exists to grow demand and value for New Zealand strong wool. So wool growers can continue to invest in the sustainability of their...


Industry Updates

Helping brands through their sustainability journey.

To affect demand and value we need to support the brands that are currently using wool, that are innovating with wool or could make the...


Industry Updates

Wool Impact solves problems with wool.

Wool Impact is an all-encompassing advocacy and resource hub for inspiration and information about the best natural fibre in the world. We're setting out to...


Brand Toolkit

Grown outdoors and performing indoors

Centuries of furnishing our lives with wool can't be wrong. The International Wool Textile Organisation has provided a ready reference for wool's science backed performance...


Industry Updates

Wool Impact News

Wool Impact News is your monthly source of industry updates, innovation, and news. Stay informed on the latest in the strong wool industry, from breakthroughs...


Industry Updates

Kiwi demand will double in the next 2 years.

Kiwi demand will double in the next 2 years.  New Zealand’s strong wool market, both export and domestic, has been declining for the past forty...


Industry Updates

Kiwi farmers need science led methane review

As Wool Impact advances the measurement of "wool's impact" we are keeping pace with the conversations across New Zealand's primary sector. B+LNZ, Dairy NZ and...


Industry Updates

Stuart Heal appointed Chair of Wool Impact

"Wool has a strong future; I'm looking forward to helping shape that future in a way that sees wool's contributions to the wellbeing of people and our environment valued by...


Industry Updates

The Carbon Footprint of Wool

Wool Impact is advancing sector knowledge and evidence in the area of environmental impact to help brands grow demand and value for New Zealand strong...


Industry Updates

Choose wool - a science based compilation of benefits by AgResearch

A science based compilation by AgResearch.   Wool has a lot to offer compared to man-made fibres. Here you will find the supporting evidence on...