Industry Updates


Industry Updates

Kiwi wool products taking flight.

This is your handy reference on the trade policy environment for wool exports. Local brands are telling us more wool is being manufactured into products...


Industry Updates

Wool Impact solves problems with wool.

Wool Impact is an all-encompassing advocacy and resource hub for inspiration and information about the best natural fibre in the world. We're setting out to...


Brand Toolkit

Grown outdoors and performing indoors

Centuries of furnishing our lives with wool can't be wrong. The International Wool Textile Organisation has provided a ready reference for wool's science backed performance...


Industry Updates

Wool Impact News

Wool Impact News is your monthly source of industry updates, innovation, and news. Stay informed on the latest in the strong wool industry, from breakthroughs...


Industry Updates

Quality shearing and wool handling critical to high quality wool

Acting on an industry wake-up call - "clip preparation has deteriorated to an extent that could hinder demand". - Nigel Hales, President, WoolWorks. Quality shearing...


Industry Updates

Brand power is increasing demand for wool

Kiwi demand will double in the next 2 years.  New Zealand’s strong wool market, both export and domestic, has been declining for the past forty...


Industry Updates

We're making it easier to use wool

Helping to navigate the innovation ecosystem.  There are so many people out there who are passionate about innovating with wool. Unfortunately, we have heard repeatedly...


Industry Updates

Kiwi farmers need science led methane review

As Wool Impact advances the measurement of "wool's impact" we are keeping pace with the conversations across New Zealand's primary sector. B+LNZ, Dairy NZ and...


Industry Updates

Stuart Heal appointed Chair of Wool Impact

"Wool has a strong future; I'm looking forward to helping shape that future in a way that sees wool's contributions to the wellbeing of people and our environment valued by...


Industry Updates

Wool's Impact: Carbon footprint

Wool Impact is advancing sector knowledge and evidence in the area of environmental impact to help brands grow demand and value for New Zealand strong...