Industry Updates


Industry Updates

Driving collaboration and innovation: Insights from our first non-woven workshop.

A group of highly engaged non-woven manufacturing brands coalesced in Christchurch at the end of July to explore opportunities for collaboration in manufacturing, human resources,...


Industry Updates

Where does all our wool go?

Wool exports - opportunities to add value New Zealand wool is mainly exported as fibre, with around 80% of what we produce being sent overseas...


Industry Updates

Grown with care

New Zealand Farm Assurance Programme - your mark of absolute care.    Wool is a great choice for brands seeking a naturally renewable, high performing material...


Industry Updates

Kiwi wool products taking flight.

This is your handy reference on the trade policy environment for wool exports. Local brands are telling us more wool is being manufactured into products...


Industry Updates

Wool Impact solves problems with wool.

Wool Impact is an all-encompassing advocacy and resource hub for inspiration and information about the best natural fibre in the world. We're setting out to...


Brand Toolkit

Grown outdoors and performing indoors

Centuries of furnishing our lives with wool can't be wrong. The International Wool Textile Organisation has provided a ready reference for wool's science backed performance...


Industry Updates

Wool Impact News

Wool Impact News is your monthly source of industry updates, innovation, and news. Stay informed on the latest in the strong wool industry, from breakthroughs...


Industry Updates

Quality shearing and wool handling critical to high quality wool

Acting on an industry wake-up call - "clip preparation has deteriorated to an extent that could hinder demand". - Nigel Hales, President, WoolWorks. Quality shearing...


Industry Updates

Brand power is increasing demand for wool

Kiwi demand will double in the next 2 years.  New Zealand’s strong wool market, both export and domestic, has been declining for the past forty...


Brand Toolkit

We're making it easier to use wool

Helping to navigate the innovation ecosystem.  There are so many people out there who are passionate about innovating with wool. Unfortunately, we have heard repeatedly...