Sustainability
Brand Toolkit
Grown outdoors and performing indoors
Centuries of furnishing our lives with wool can't be wrong. The International Wool Textile Organisation has provided a ready reference for wool's science backed performance...
Industry Updates
Wool's Impact: Carbon footprint
Wool Impact is advancing sector knowledge and evidence in the area of environmental impact to help brands grow demand and value for New Zealand strong...
Innovations
Taking carbon for the team
Woolworks reducing carbon emissions for the eco-focused customer – and the planet.
Innovations
Apply liberally and often
Karen Murrell creates lipstick harnessing ground-breaking keratin-infused technology.
Latest News
It’s in the bag
Honest Wolf knows the importance of knowing where your wool comes from. Thanks to its impeccable eco-credentials and the recent rise in conscious consumerism, wool...